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No. 597
February 12th, 2010

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“Where in the World” Conference Tour – Spring 2010

I promise, some real content will follow shortly after this post.  But inspired by SEOmoz’s recent post (man, their schedule looks WAY more exciting than mine), I thought I’d let people know where I’d be speaking over the next few months in case any of you wanted to come out and talk some Local Search.

February 4 – Spokane, WA – Local University
Oops, that event has already come and gone.  We got some great feedback from attendees, though & are looking forward to taking our show on the road to additional cities around the country. Major, major thanks again to Ed Reese, Spokane Internet Marketer, for all of his efforts in getting the first event off the ground, and to Mary Bowling, Matt McGee, and the newly anointed “Professor Maps” – Mike Blumenthal for their terrific presentations.  And Aaron Weiche and Mike Ramsey for their assistance with registrations (even if one of them slept in for the morning session… 😀 ).

March 2-3 – Santa Clara, CA – SMX West
I’ll be speaking on the Ranking Tactics for Local Search panel on the afternoon of Day 1:
Have you claimed your local business listing yet? Started a reviews section, where you regularly interact with customers regardless of whether they’ve given you kudos or slammed your product or service? How about getting citations from major business data aggregators such as the internet yellow pages, Acxiom and others? If not, and you want to be found in local search, you need to attend this session where these and other crucial ranking factors will help you get grounded in your own online neighborhood.

The conference is actually running through March 4, but I will be headed out very early that morning…

March 9 – Portland, OR – SearchFest
I won’t actually be speaking at SearchFest, but I will be moderating the Local Search panel — with an awesome lineup of Mary Bowling, Chris Silver Smith, and Matt McGee — covering all the basics, along with some more advanced tactics for ranking in Local results.  We’re gearing the panel towards an intermediate audience, but you’re sure to pick up one or two nuggets from such an expert speaker set.  Frankly, I think SearchFest is the best value of any conference out there — a full day filled with some of the absolute best speakers in the country, for less than $300.  Check out the full agenda here, and when you sign up you can even save $30 more with code BRD-SEMPDXSF1020.

March 23 – New York, NY – Local Search Summit / SES
Steve Espinosa has asked me to moderate the Local Search Ranking Factors panel of the LSS, happening on the first day of SES New York.  It’s a great lineup of speakers throughout the day, including Mike Blumenthal, Andrew Shotland, Gib Olander, Will Scott, Matt Siltala, and Marty Weintraub.  I’m looking forward to another great LSS, after missing the last one in Chicago.

May (date TBD) – Dallas, TX – DFWSEM
I’m still working out the details with Christine Churchill, but the Dallas Search Marketing group is going to make Local the focus of their May event. Awesome! Chris Silver Smith and I will probably be presenting in tandem; stay tuned for more details!

May (date TBD) – Minneapolis, MN – Local University
The aforementioned Aaron Weiche is already hard at work on figuring out venue and promotional details for the next stop on the #LocalU circuit. We’ll announce the details as we know them.

June 8-9 – Seattle, WA – SMX Advanced
I doubt I’ll be speaking at SMX Advanced, since there hasn’t been a Local session in years past, but I’ll definitely be attending regardless.  It’s always one of the top conferences of the year, and the fact that it’s only a couple hours from home makes it a total no-brainer.

Whew.  It’s going to be tough to keep up with that schedule, not to mention the fact that the NCAA Tournament, The Masters, and a brief vacation overseas are taking place between now and June as well!  Looking forward to seeing as many readers as possible.