Local SEO Archive

Local Search Behavior by Industry Category

No. 220 • February 26th, 2009 • 20 Comments

As part of a fascinating Local Search webinar yesterday on Search Marketing Now, Greg Sterling presented a slide (above) from Comscore / TMP Directional Marketing last year (2008) about how people are searching based on industry category. I'm hoping an excellent discussion will follow in the comments.

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Links of Local Interest, Volume 4

No. 150 • February 24th, 2009 • 7 Comments

A much delayed fourth installment of my Links of Local Interest Series, which seems to have garnered mediocre popularity among readers. I discuss a new Local Search resource, Local SEO's on Twitter, the Yellow Pages, frustrations with Google's LBC, trust, social responsibility, my SMX West presentation, outreach to the business community, citations, and Searchfest. WOW! It's action-packed!!

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Interesting New Interface on Google Maps

No. 211 • February 18th, 2009 • 4 Comments

Matt McGee first noticed the "K-Pack" announced on the official Google Maps Blog last night and the Local Searcharati have been buzzing about it ever since. All in all, this seems to be good for users, good for businesses, and good for Google. Nice going, Maps team.

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Why My Posting Has Been Light: GetListed.org Launches

No. 201 • January 21st, 2009 • 10 Comments

Many of you are likely aware already, thanks to Matt McGee's gracious article on Search Engine Land and Miriam Ellis' follow-up on Search Engine Guide...but for those who haven't heard yet... Yesterday I launched a new website with my friend & business partner, Patrick Sexton, called GetListed.org. The site features a tool that helps small businesses see how the major Local search engines (Google Maps, Yahoo Local, Best of the Web Local, and Live Search Local) have them indexed, and notifies them if they've claimed their listings on those engines.

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Local Search Citations in Continental Europe

No. 153 • January 3rd, 2009 • 10 Comments

This post is the first in a series on non-U.S. sources for Local search engine citations. It is written by Martijn Beijk, a Dutch Local SEO / Mobile enthusiast, currently living in Barcelona. He focuses on research and optimization at Onetomarket, a leading online marketing agency covering most of European markets.

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The Guide to International Citations for Local Search

No. 125 • January 3rd, 2009 • 4 Comments

Over the past nine months, the importance of citations for Local SEO has become more and more apparent to me. And although I'm very focused on sourcing and acquiring citations for my own clients, all of whom are based in the United States, I realize there's a whole wide world out there that I and other Local Search bloggers rarely pay attention to. So on that note, I decided to draw on the expertise of readers and colleagues around the world to develop what I think is the first "Guide to International Citations."

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iBegin Announces Open Business Submissions

No. 147 • November 20th, 2008 • 1 Comment

Just got an email in my inbox from iBegin, the baby of Ahmed Farooq. Like BOTW Local, iBegin is a very well-structured directory that is just a no-brainer for small businesses to get themselves a local citation. Hopefully Ahmed won't mind me copying-and-pasting from the release :) It's been a few months, but the time has finally arrived! You can submit your business here: http://www.ibegin.com/business-center/submit/

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A “Local” Interview with Best of the Web’s Greg Hartnett

No. 1623 • October 23rd, 2008 • 6 Comments

I am proud to call Greg Hartnett, President of Best of the Web, a personal friend.  So this post will not be as objective as the others you’ll find here on Mihmorandum. But as a practicing SEO, I can truly say that BOTW Local is up there with Marchex’s OpenList network and Localeze as my […]

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Links of Local Interest, Volume 3B

No. 1621 • October 10th, 2008 • 1 Comment

The second half of this month's "Links of Local Interest" series follows below: Yet More on Small Business Reputation Management, A Bunch of Stuff by Matt McGee, Mike Blumenthal, Yellowpages Payola, and my latest Search Engine Land article.

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Links of Local Interest, Volume 3A

No. 123 • October 9th, 2008 • 1 Comment

Kind of like the "S" in your old Encyclopaedia Brittanica set, the third installment in my "Links of Local Interest" series is SO big that it requires two sub-volumes. (Look for part B tomorrow.) In this edition: SEMpdx Hot Seat Next Week!, Google Local Guidelines Announced, Questions and Answers from Google Local, Web Reference (aka Citation) Tips, How Many Small Businesses "Get It" When It Comes to Online Advertising?, More About Small Business Reputation Management, and More Self-Promotional Drivel from the Yellow Pages.

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