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Network Resilience Direct Mail Postcard

Sales Catalog Design for a Golf Company

Network Resilience

In early 2006, the partners at CL2 Golf pursued a distribution relationship with the corporate side of the historic Slazenger Golf brand. I was asked to develop a mock-up of various marketing materials to present to Slazenger to indicate the seriousness of CL2's interest level as well as the direction it intended to take the Slazenger brand. I incorporated original photography from various trips abroad to Scotland and Ireland, developed the 'True to the Game' tagline, and identified potential names for a new series of golf balls that would complement Slazenger's world-famous Panther logo. The set of materials left all at the series of meetings favorably impressed.

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