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Small Biz Considerations Archive

Marchex: Friend or Foe to Local Business?

No. 1617 • July 2nd, 2007 • No Comments

Noted Local SEO analyst Greg Sterling recently detailed Marchex’s launch of 100,000 local search sites for Search Engine Land. (The official Marchex release is here.) Marchex describes itself as “a leader in delivering vertical and local online traffic to merchants.” Awww, cute and cuddly as a teddy bear, right? Not so fast…note the careful wording […]

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Review of SMX Advanced through a Small Business Lens

No. 16 • June 25th, 2007 • 11 Comments

I attended the second Search Engine Optimization (SEO) conference of my career earlier this month in Seattle. The event was organized by Danny Sullivan, who is widely regarded as the father of the SEO industry, and who now serves unofficially as its chief public advocate. Chris Sherman and the rest of Third Door Media I’m […]

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Flash vs. HTML Websites – Which Should Your Business Choose?

No. 141 • April 16th, 2007 • 11 Comments

This should be the first question any small business owner asks himself/herself when he/she is considering a redesign for the company’s website. Making the wrong decision can be an expensive mistake, because any work that goes into the coding of one kind of website essentially has to be scrapped if you decide to change to […]

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