Recent Search Articles of Interest
MIHMORANDUM NO. 1033 | November 5th, 2011
Hey everyone, I know I’ve been incredibly lax in posting recently. October was a very busy month. Including the last week of September and the first week of November, I was busy putting on four Local University events with Mike Blumenthal, Mary Bowling, Matt McGee, Aaron Weiche (PS–Minnesotans looking for a web gig, Aaron is hiring), Ed Reese, Mike Ramsey, Will Scott, and Andre Jensen. We had a blast doing it but it’s been tough to keep up on what’s been happening in the blogosphere.
In fact, it’s been over two months since I last checked Google Reader. (Hoping to catch up on everything over the Thanksgiving break.)
I’m going to take some time away from my computer for myself this week, but before I sign off for a couple days of personal time, I wanted to point your attention to a couple of interesting articles that I’ve come across via Twitter and friends forwarding them to my inbox. And I have to say, given my recent experience, Twitter may indeed be the next Google Reader!
1) Eric Schmidt’s Testimony before the Senate Commerce Committee
Not really an article, but a fascinating watch nonetheless. If you can stomach the used-car-salesman grandstanding by Chuck Schumer (can someone please start a Santorum-like Google bomb for him? I’d be happy to chip in a link from my homepage…) you’ll be rewarded with the mild comedy of the septuagenarian Chuck Grassley feigning interest in attending Google’s GYOB series in Iowa. As I wrote a few weeks back, I’m not necessarily in Google’s camp in terms of its alleged monopolistic behavior, but this panel wasn’t really a “fair fight” and I’d hope that if these proceedings go further, that both the Senators and Google’s competitors are held to a considerably higher standard.
2) Andrew Shotland‘s “How to Find Local Influencers on Google Plus”
I’m still not convinced that Plus is worth the effort for busineses from an ROtI (Return-On-time-Investment) perspective–apparently, at least some Googlers don’t either. But Andrew’s is an awfully helpful post that could be the seedling for the G+ version of something like LocaFollow or WeFollow for Twitter.
3) Chris Silver Smith’s brilliant piece on the problem with crowdsourced business data edits
For some reason, Google seems to have doubled-down on the UGC idea for Places in the last month. Chris lays out a compelling argument about the fallacy of Google’s logic when it comes to data submitted by business owners.
4) Several Bearish Articles on the Daily Deal Space
First, this one written from a consumer perspective by Thumbtack describing how Daily Deals in the service industries (such as those represented on Thumbtack) might not actually be as deep a discount as they initially appear. I’m shocked that investors bit so hard on Groupon’s IPO, and if I were savvy enough to understand how to short a stock, I would do it with GRPN. For more skepticism about Groupon in particular, and about the Daily Deal space in its current iteration, check out my friends Rocky Agrawal (it could easily be argued that Rocky started the skepticism of Groupon with his TechCrunch series) and Jim Moran and Vinicius Vicanti over at Yipit, who have even come out with an ongoing whitepaper of sorts on the Daily Deal space.
5) An Infographic on How Google is Changing Our Brain
Yes, it’s a fairly transparent piece of linkbait by the folks over at Online Colleges .net, but I find the visuals pretty attractive (not just on that graphic, but the site overall is just gorgeous) and it sums up very succinctly the main pitfalls (and also benefits) of living in a post-Google world.
Well, those are the big articles I have time to highlight at the moment. I’m sure I missed several that I’ll try to recap over the Thanksgiving holiday break. Have fun at PubCon, for those of you who are going!