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MIHMORANDUM
No. 1006
July 22nd, 2011


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Quick Thoughts on the Cataclysmic Place Page Shift

Hey everyone,

I’m currently presenting at Expon Brasil & haven’t had a great chance to keep up with all the coverage.  Wanted to include some quick thoughts while I have internet access.  I’ll follow-up with a full post later today or tomorrow.

1) If you didn’t see this coming, you haven’t been paying attention.

2) My personal opinion is that citations will not diminish, at least in the short term, in importance for Google’s algorithm.  Particularly here in Brazil it’s amazing how reliant they are on sources beyond claimed Places.  They’ve just gone 100% of the way to obfuscating what those sources are.

3) Interesting timing, given all of the antitrust investigations happening right now.