So here we are nearly 30 days after my last post. November has been a crazily busy, but tremendously rewarding month for me professionally–more on that later this month.
Coincidentally enough that last post was also inspired by the same person: Rhea Drysdale. One of Rhea’s most recent entries is part of a thread that [...]

I recently updated a Flash portfolio for one of my clients, a local photographer. Now, before all my SEO buddies jump all over me for building a website entirely done in Flash, keep in mind that I advised the client of the advantages and disadvantages of Flash vs. HTML in advance of development and [...]

Nearly all of the Local Search Marketing experts agree that the problem with Local Search is that “It’s too fragmented and too complex.” This post examines why that’s only a part of the problem, and why Google and the other search engines actually WANT small businesses to succeed online.

Save for a few exceptions, I haven’t heard much news about large-scale traditional advertising agencies buying or partnering with notable SEO, SEM, and SMM firms.  Maybe I’m just out of the loop, or maybe I just don’t have a very good understanding of Fortune 500-style business, but still it strikes me as peculiar.
Overall online spending [...]

Last night, SEOmoz posted a quiz to test one’s SEO skills that was meant partially for fun, and partially for substance. Today that quiz received what seemed to me to be an inordinate amount of criticism from members of the SEO industry, though many of the critiques leveled by Vanessa Fox and Danny Sullivan [...]

My friend Miriam Ellis from the SEOIgloo tagged me in a chain started by my other friend Rhea Drysdale. I’m honored to be a part of Miriam’s team!!
Here are the rules Rhea laid down when she started this thing:

You can choose up to seven team members, but are not required to have seven.
Rhea, what’s [...]

Here’s a list of all of my SES San Jose 2007 recaps, for quicker reference:

Top Ten Small Business Takeaways
Linkbaiting and Viral Search Success
Local Search Marketing Techniques
The Paid Links Debate
Searcher Behavior Research Update
Universal and Blended Search
Personalization, User Data, and Search
B2B Search Marketing Tactics
Marissa Mayer’s Keynote Interview with Danny Sullivan
Social Scene Recap

As my current clients can probably vouch for, I’ve been scarce for the past ten days or so–last week was a whirlwind tour of pubs, pizzerias, and parties. Oh, and a few very entertaining sessions at SES San Jose :).
With all of the truly amazing people in the SEO community, it’s shocking to me [...]

After completing my individual recaps of the biggest search conference of the year, I thought it’d be instructive to pare them all down to a Cliffs-Notes version for small business owners and local search marketers.
10. Now is the time to create a video related to your business. With all of the buzz around Google [...]

It’s a good thing unauthorized videotaping isn’t allowed at SES…if it were, the cameras might have caught me drooling with a faraway look in my eye for most of this session.  Three of my absolute favorite SEOs in the world (Rebecca Kelley of SEOmoz, Cameron Olthuis of CameronOlthuis.com, Jennifer Laycock of Search Engine Guide) led [...]